Our Purpose


Our Constitution

Read Our Constitution - Adelaide Showground Farmers Market Constitution

Annual Report

Read our 2023 annual report here
Read our 2022 annual report here
Read our 2021 annual report here
Read our 2020 annual report here
Read our 2019 annual report here
Read our 2018 annual report here

Our Mission

We aim to offer:

  • An authentic experience and the opportunity to connect with local producers.
  • An opportunity for local producers to generate a viable income from direct sales.
  • Promote the value of healthy eating and also sustainable primary production within our community.

Adelaide Showground Farmers' Market is an incorporated not-for-profit organisation, supported by over 3,000 members. The first market was held on 2 October 2006. The market was established with the assistance of the Royal Agricultural and Horticultural Society. 

Our Vision

Providing a sustainable marketplace for South Australian farmers to sell their fresh, seasonal produce direct to the community.

Our Market promotes the manufacturing of South Australian primary produce. We also educate the community about the production and use of fresh food  and the importance of a healthy environment for food production.

Our Committee

A small team of staff is employed to manage the market. Policies and strategic direction are set by a committee. The volunteer committee comprises a mix of stallholders and market members:

Lynne Dickson - Chair
Fellow of the CPA and AICD, Lynne brings almost two decades of experience to guide our committee's financial decisions. 

Geoff Page - Stallholder/Vice Chair
Geoff's stall Gooseberry Hill has been part of the ASFM since it started in 2006, missing only one market in the entire 16 years.

Mike Rowe - Finance Specialist/Treasurer
Having initially trained as a chartered accountant with KPMG, Mike developed professionally by pro-actively undertaking commercial and strategic roles. He has worked in senior financial positions in various industries and this diversity of experience enables me to introduce best practice to an organisation.

Trish Simpson - Stallholder/Secretary
Everyone knows Trish, she runs Murphy's Crossing Free Range Eggs and is at the market every Sunday selling her eggs, and chatting to customers at the coal face of the market. Trish is an egg producer, runs properties in the Meningie area, grows the grain her chooks feed on and raises sheep.

Mem Ericson - Stallholder
Mem is famous at the market for her coffee, but what most people don't know is that she is also a farmer from a well-known farming family in SA involved with Golden North. When Mem's not at the market making great coffee, she's often found rounding up the livestock on the farm.

Jordan Philp - RAHS Representative
Jordan is the current Marketing Manager for the Royal Agricultural & Horticultural Society of SA Inc.

Gay Wallace - Legal Specialist
Gay is a lawyer with over 30 year's expertise in commercial law which she generously brings to our committee.  She is also a weekly market shopper and an enthusiastic cook.

Louise Bailey - Market Member
Louise has been a long-time member of the ASFM. A qualified chef, Louise has enjoyed cooking for the who's who of France and Adelaide as a private chef. She is committed to the ethical sourcing of fresh produce.

Norma Loza - Stallholder
Norma's stall, White Valley Jalapenos has been a long term stallholder at the ASFM. Norma offers immense market experience and brings with her considerable board experience as well.

Rae Chapple - Market Member
Rae is a Wayville local and a market shopper since the market first began. You will see Rae at the market every Sunday. Rae has a strong interest in sustainability and the environmental impact of the market.

Become a Market Member

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